Article from: NFT Culture
$40M-generating NFT project turned TV show, the littles, to unveil statue versions of its Jojo Bear NFT character throughout NYC, benefiting kids in Ukraine
By engaging with these statues, along with corresponding posters in NYC and American Eagle’s billboard in Times Square featuring “Jojo Bear,” people can participate in #jojosadventure and be entered to win up to $4,000+ in prizes. There are two ways to play:
Said Lee, “We’re excited to make the world of NFTs more accessible and approachable with this not-so-little activation, while giving back to children in dire need. Our daughter Jordyn always appreciates and enjoys the little things in life with her raw, can-do attitude. To me, this is the purest form of happiness – the root of all of us. The teddy bear form of the littles is inspired by my daughter’s favorite toy, so what better way to honor her than to create a series inspired by it. the littles’ mission is to remind others of long-forgotten moments of pure joy and aspire to become the Mario of Web3.”
“I have gotten to know Wil and the littles community over the past few months and love our shared values. Personally, I am thrilled TIME Studios will help develop Wil’s creative vision from the blockchain to the big screen!” said Keith Grossman, President of TIME.
the littles will soon expand its Ethereum NFT collection in partnership with 4 highly popular tokenized NFT projects: Cool Cats, Kaiju Kingz, SupDucks, and CyberKongz, that involves an unprecedented metaverse arcade experience.
About the littles
the littles is an NFT project and community of dreamers, explorers and mischief makers that brings out the nostalgic fun and curiosity we had as kids, with values of fun, inclusivity & family. Founders Wil Lee and Cass Chan’s inspiration for creating the littles is their two year old daughter, Jordyn, and the way she approaches the world with wonder and imagination. the littles’ mission is to be the Mario of Web3. It invites its community to be immersed in its rich original IP through its animated series and innovative metaverse experience.
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Article from: NFT Culture